Networking Events
Why network?
Business is fundamentally about building relationships with people… in building a business you need to make your relationships productive.
Networking, whether on or offline, is finding and establishing relationships with people and it can be a powerful opportunity for you to find more business contacts and therefore, ultimately, to do more business and do it better.
Organised networking events are a simple way of meeting new people and making new contacts but there are some Do’s and Don’ts you should be aware of:
Do
- Attend a group at least twice as a visitor and establish if that group is right for you before deciding to join - and certainly before parting with any of your valuable marketing budget!
- Join different groups to fulfill different purposes.
- Welcome newcomers after becoming a member of a group. Remember what it was like for you to walk into a room not knowing anyone.
- Drop the “What’s in it for me?” attitude.
- Thank the person who gave you a referral, and follow it up within 24 hours.
Don’t
- Enter a room and just hand out your business card to people who you don’t know.
- Try to be all things to all people or your message will be lost.
- Think you will come out with a sale.
- Force the conversation to you all the time.
Here are some UK Networking groups you may be interested in:
- http://www.bni.com/
- http://www.networkingworks.co.uk/
- http://www.networking4business.com/
- http://www.contact25.com/
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